BRRRR · Market playbook

How to BRRRR in Charleston, SC

BRRRR in Charleston is a 4.42% gross yield play — $2,186/mo rent on a $594k median. Whether that cash-flows depends on your debt cost.

DATA · Zillow Research (via scrape.do) · AS OF APRIL 2026

Workable 61/100

Charleston is a workable BRRRR market — tight but bankable math on disciplined deals.

TL;DR — data signals
  • Gross yield 4.42% — at national baseline
  • Rent $2,186/mo vs. national $1,930 — rent-strong
  • DSCR expectation at 75% LTV / 7.5%: under 1.10 (will not refi clean)
  • Appreciation risk to refi: flat — neutral

Start with the gross math. Charleston's typical home value is $593,739; ZORI (Zillow's rent index) sits at $2,186/mo. That's 4.42% gross annual yield. That's right at the national 4-5% baseline — workable for BRRRR, but only on disciplined underwriting and a clean refi appraisal.

Run the DSCR sanity check. Assume 75% LTV refi at 7.5% interest, 30-year, plus taxes + insurance + 8% PM + 8% vacancy/capex reserve. On these inputs your DSCR will likely come in under 1.10 in Charleston — most lenders won't refi at that ratio without a rate-buydown or larger equity contribution. Plan to leave 25-30% in the deal instead of the textbook 0%.

Rent demand color: Charleston rents ($2,186) sit 13% above the national median ($1,930). Above-average rent + below-average prices is the BRRRR sweet spot — that's why the gross yield is healthy.

Refi appraisal risk: Charleston home values are flat YoY — refi appraisals should support your renovated comp on a properly scoped rehab. No softening tailwind to worry about, no appreciation tailwind to lean on.

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Charleston at a glance

The numbers behind the analysis.

$594k
Median value
+0.6%
YoY
$2,186
Median rent
4.42%
Gross yield
Full Charleston market report
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